Het is
très belge

Voila een goeie premiere.
Après un bon départ, The Rentree revient avec un focus 100% belge. Belgische sprekers met Belgische problemen en oplossingen. Geen Engels dus maar wel content voor iedereen in zijn eigen taal.

Le marketing digital influence tous les métiers de la communication et notre désir est de le mettre en avant autrement. Des experts, mais surtout, des praticiens viendront expliquer leurs défis et proposer leurs réponses.

Er staan korte en dynamische keynotes op het programma. The Rentree zal niet te vroeg beginnen voor de Walen en niet te laat eindigen voor de Vlamingen en natuurlijk beginnen we ‘s middags met een lunch. Nadien zal u tussen 3 tracks kunnen kiezen, 3 verschillende benaderingen: Discover, Understand en Implement En afsluiten doen we met meer eten en drinken en een heuse launch party van de Belgian Association of Marketing..

Qui sont les nouveaux influenceurs? Quelles sont les tendances média? Comment analyser les data? Voilà de bonnes questions à se poser au retour des vacances, encore groggy du mauvais vin dont on a abusé dans cet hotel décidément trop cher.

Zoals uw eigen klanten, zal ook u met zekerheid deze tekst niet helemaal lezen (ja, hebt u al uw analytics geraadpleegd?). Dus, om het kort te houden zullen we u alles met hashtags uitleggen.

#Networking #BBQ #SocialMedia #Bloggers #Digital&Politics #DesignThinking #Astroturfing #PasDeFiefelouf #DataAnalysis
14 September 2017 at 12:30 in Waerboom.

Find us on Twitter @TheRentree


Business meets
innovation

Discover

It’s trending and we need to catch it now. How can you innovate in your digital communication? What will emerge in the year to come? Follow this track to explore what the digital has to offer.

Understand

You heard about new technologies but how can you concretely improve your work with it? Let’s analyse together and understand the keys that will allow you to use it immediately.

Implement

Our jobs require us to be experts. The implement track was created for those who need to go deep in some digital concepts.

On the
red carpet

Henry Daubrez

Henry Daubrez

Design Director, CSO & Co-owner at Dogstudio

Yan Ketelers

Yan Ketelers

Head of Video Strategy at StoryMe

Pieter Baert

Pieter Baert

Service Designer & Digital Strategist Consultant

Philipp Hansmann 

Philipp Hansmann 

Interactive Experience - BeLux Lead at IBM

Vincent Nanni

Vincent Nanni

Co Founder & Managing Director at Get More

Robin Wauters

Robin Wauters

Co-founder and editor-in-chief at Tech.eu

Steven Hofmans

Steven Hofmans

Customer Intelligence Manager EMEA at SAS

Thomas Paris

Thomas Paris

Growth Marketing Strategist and partner at MAD Kings

Tom De Ruyck

Tom De Ruyck

Managing Partner & Head of Insight Activation at InSites Consulting

Niels Chabot

Niels Chabot

Client Partner at Facebook Belgium

Benoit Michielsens

Benoit Michielsens

Head of Middle Office at Havas Media Belgium

Mark Lens

Mark Lens

Growth Master & Hacker at NetMedia Europe

Florent Diverchy

Florent Diverchy

ROI-driven Digital Innovation, Consultance & Strategy at Bisnode

Nicolas Vanderbiest

Nicolas Vanderbiest

Assistant à l'Université Catholique de Louvain

Albert Derasse

Albert Derasse

Customer Intelligence Manager EMEA at SAS

Alex Van de Wal

Alex Van de Wal

CCO & Partner at FairEtail

Thierry Soubestre

Thierry Soubestre

Head of Growth at Synthesio

Hugues Rey

Hugues Rey

CEO at Havas Media Group BeLux

Dhan Claes

Dhan Claes

eBusiness Consultant at Semetis

Alexandre Jegu

Alexandre Jegu

Manager - Sharingbox Media

Luc Eeckhout

Luc Eeckhout

Owner at Phimedia

Pablo Andres

Pablo Andres

Comédien & humoriste

Malik Azzouzi

Malik Azzouzi

Head of Business Developpment at Vice Media

The
schedule

Swipe horizontally to discover the complete planning.

Discover Understand Implement
12:30
Lunch« The Rentree » will start with a delicious walking lunch. This will be a first opportunity to network before getting to the heart of the matter.
14:00
Meaningful brands and meaningful contentHugues Rey - CEO - Havas Media Group BeLux
Presentation of the Matrix survey resultsLuc Eeckhout - Owner - Phimedia
Growth Hacking: Bullshit or Future? Thomas Paris - Growth Marketing Strategist and partner - Madkings
14:25
Digital Innovation: An introduction to the European (and Belgian) startup ecosystemRobin Wauters - Co-founder and editor-in-chief - Tech.eu
The End of DesignHenry Daubrez - Design Director, CSO & Co-owner - Dogstudio
How to use Social Media data to build your marketing strategyThierry Soubestre - Head of Growth - Synthesio
14:50
Cognitive Marketing Philipp Hansmann - Interactive Experience - BeLux Lead - IBM
Digital transformation : Amazon falled down, Brüsel is the most prefered webshopVincent Nanni - Co Founder & Managing Director Get More
Do it better, do it with DataFlorent Diverchy - ROI-driven Digital Innovation - Bisnode
15:15
Networking PauseJoin your fellow attendees for some networking...
15:50
Growth Hacking : Hoe promobutler erin slaagde om 3 MIO bezoekers per maand te krijgen op haar websiteMark Lens - Growth Master & Hacker - NetMedia Europe
Welcome to the Age of RelevanceTom De Ruyck - Managing Partner - InSites
From service design to organisational designPieter Baert - Service Designer & Digital Strategist - Consultant
16:15
Why marketing should care about analyticsAlbert Derasse & Steven Hofmans - Customer Intelligence Manager EMEA SAS - SAS
How to get the most out of Programmatic AdvertisingAlex Van de Wal - CCO & Partner - FairEtail
The impact of mobile in the digital revolution - Mobile has changed us and the way we do businessNiels Chabot - Client Partner - Facebook Belgium
16:40
VICE - How to create and distribute Content for MillennialsMalik Azzouzi - Head of Business Developpment - Vice Media
20 company touchpoints you didn't think of with videoYan Ketelers - Head of Video Strategy - StoryMe
The biggest trends & changes in Search todayDhan Claes - eBusiness Consultant - Semetis
17:05
The impact of Digital on my career Pablo Andres - Comédien & Humoriste
Astroturfing and manipulation techniques on social mediaNicolas Vanderbiest - Assistant - Université Catholique de Louvain
Sharingbox media : How to combine offline and online media?Alexandre Jegu - Manager - Sharingbox Media
18:00
Drink, Diner, Bam Launch Party & ShowcaseDuring the evening, we put the focus on networking! You will have the chance to meet your marketing peers and discuss business, the latest trends or what you’ve learned during the day. What else than drinks and a delicious BBQ to network for a good networking?

Together with all current members of BDMA, IAB Belgium and STIMA, we will celebrate the official launch of the Belgian Association of Marketing at the end of the event The Rentree of Marketing on the 14th of September. Don't miss this momentum and stay with us after the event. As participant of The Rentree, you are automatically registered for this event ! You will be the lucky one to attend a special and wonderful surprising party. Networking, learning, drinks & food will be the key words of this evening !

What about
a party ?

Drink & Diner

As you might already know, the 3 marketing associations IAB Belgium, BDMA and STIMA have joined forces to become stronger than ever as BAM, the Belgian Association of Marketing. BAM unites all marketing minded professionals with a common mission: create added value and relationships with your customers in a sustainable way.

Together with all current members of BDMA, IAB Belgium and STIMA, we will celebrate the official launch of the Belgian Association of Marketing at the end of the event The Rentree of Marketing on the 14th of September.

Showcase & Bam Launch Party

Don't miss this momentum and stay with us after the event. As participant of The Rentree, you are automatically registered for this event ! You will be the lucky one to attend a special and wonderful surprising party. Networking, learning, drinks & food will be the key words of this evening !

Practical
informations

Waerboom Jozef Mertensstraat 140
1702 Groot-Bijgaarden

E-mail info@therentree.be

Phone +32 (0)2 234 54 00

Timing 12:30 - till the end of the night

Registration
to the rentree

Member IAB, BDMA or STIMA 295 VAT excl.
Non-members IAB, BDMA or STIMA 395 VAT excl.
Register now

Event
sponsors

Founding
Architects