Het is
très belge

Les “Belgian Digital Champions”, voilà le focus de la troisième édition de l’événement The Rentrée, organisée par la Belgian Association of Marketing (BAM) le 20 septembre prochain.

Het wil zo Belgische ondernemingen die technologieën voor de media- en marketingsector ontwikkelen, in de spotlights zetten

Pour la troisième année consécutive, BAM fêtera la rentrée marketing en beauté. Het zal meer bepaald gaan op data, artificial intelligence, machine learning, gedragsanalyse, event experiences, predective analysis… en vooral over hoe die technologieën het vak van de marketeer veranderen.

Deze ondernemingen zullen hun product of service voorstellen in aanwezigheid van een van hun klanten, en zullen daarnaast ook hun ambities op nationaal en internationaal vlak duiden.

Data, Artificiële Intelligentie, Machine Learning, gedragsanalyse of Predictive Analytics,.. Deze uitblinkers zijn actief in alle gebieden en blazen het beroep van de Marketers nieuw leven in.

Data, intelligence artificielle, machine learning, analyse comportementale, expérience événementielle ou encore analyse prédictive, ces champions occupent tous les terrains et bouleversent le métier des marketers.

The Rentree s’adresse à tous les acteurs du marketing et des media qui pourront (re)découvrir en une après-midi un large panel du savoir-faire belge en matière de technologies MarCom.

En afsluiten doen we met meer eten en drinken en een heuse party !

En une demi-journée, The Rentree vous propose un panorama d’une quinzaine de ces Belgian Digital Champions. Certaines déjà bien installées et à la conquête du monde, d’autres en phase de démarrage, toutes innovantes.

In één halve dag biedt The Rentree jou een panorama van 15 van deze Belgian Digital Champions. Sommigen zijn al goed ingeburgerd en veroveren de wereld, anderen bevinden zich in de opstartfase, maar allemaal zijn ze innovatief.


What about
BAM

BAM

BAM, short for the Belgian Association of Marketing, is the largest marketing association in Belgium. BAM is an open community and is actively looking for partnerships. Within the BAM network, professionals have access to inspiration, knowledge and interaction. BAM has the mission to create value and to build lasting relationships.

The association wants to pass on that belief in meaningful marketing to anyone who crosses her path. Only that way BAM is able to give meaning to marketing. Only that way, BAM can help professionals to put marketing at the heart of their organisations.

On the
red carpet

Olivier Delangre

Olivier Delangre

CEO & Founder - Amoobi

Amoobi help retailers optimize store performance by providing unique insights from customer behaviour data and retail expertise.

More information about amoobi

Michel Mabille

Michel Mabille

COO - DaviD - Produpress

DAVID is an alliance of multiple premium Belgian publishers, combining their forces to offer the advertising market a large and qualitative inventory available via programmatic ad buying. IPM, Produpress and Pebble Media enriched their ad inventory with data by segmenting audiences  based on the pool of common crossed data of all publishers in their portfolio. Each surfer can be reached with specific capping rules, managed from one central distribution tool within DaviD.

More info about DaviD

Olivier Hellemans

Olivier Hellemans

Olivier Hellmans - Business & Acceleration Strategist - display.direct

To increase the relevancy of online display banners and thus the performance, display.direct built an innovative algorithm.

The automation tool allows the advertiser to communicate the product or service, which is the most related to the article a consumer is reading.

As this form of highly contextual advertising is possible for your entire product inventory, thousands of products can be matched against the right content. With display.direct, the advertiser is finally possible to communicate on product level at scale.

More info about display.direct

Olivier Simonis

Olivier Simonis

Co-founder & Managing Director - Qualifio

Qualifio is the leading SaaS in Europe for interactive marketing & data collection. It allows brands and media to easily create and publish interactive contents (quizzes, personality tests, polls, and 40+ other innovative formats), on all their digital channels, to engage their audiences,
 collect data, and grow their revenues.

More info about Qualifio

Koen Van Rhijn

Koen Van Rhijn

CEO - DaviD - Pebble Media

DAVID is an alliance of multiple premium Belgian publishers, combining their forces to offer the advertising market a large and qualitative inventory available via programmatic ad buying. IPM, Produpress and Pebble Media enriched their ad inventory with data by segmenting audiences  based on the pool of common crossed data of all publishers in their portfolio. Each surfer can be reached with specific capping rules, managed from one central distribution tool within DaviD.

More info about DaviD

Jean-Philippe Schepens

Jean-Philippe Schepens

Co-Founder & CCO - Swan Insights - a Bisnode company

As part of the International Bisnode Group – the leading European Data & Analytics company, Swan provides Big Data & Analytics products and solutions at a global scale. Swan's technology combines the best of new-generation Business Information, Contextual Intelligence and Data Science, in order to deliver unprecedented value to local and global customers. The Swan team is composed of Data Scientists with a deep expertise in data acquisition, machine learning and natural language processing – mixed with a business acumen that turns data into concrete actionable insights.

More info about Swan

 

Allan Segebarth

Allan Segebarth

Founder - Adsdaq

Adsdaq is a belgian ad tech company, building and operating the buymedia platform in Belgium and the Netherlands. Buymedia is an advertising transaction platform, connecting the sell-side and buy-side market of quality advertising space.

More info about Adsdaq

 

Olivier Van Duyse

Olivier Van Duyse

CTO - Pivott

Futureproof Out of Home Audiences : A data-driven model for dynamic creative co-developed by Pivott and Clear Channel for Proximus

More info about Pivott

Remy Cadic

Remy Cadic

Remy Cadic - VP Sales - Acapela Group

Michiel Vandendriessche

Michiel Vandendriessche

Co-founder - Craftworkz & Oswald

Oswald is a powerful, yet intuitive platform for training, building and maintaining intelligent chatbots, from helpful customer support agents to useful personal assistants. Everything you need is in one place, you can build many different types of chatbots and integrate them with many messaging platforms!

More info about Oswald

Sam Hendrickx

Sam Hendrickx

Co-founder - Craftworkz & Oswald

Oswald is a powerful, yet intuitive platform for training, building and maintaining intelligent chatbots, from helpful customer support agents to useful personal assistants. Everything you need is in one place, you can build many different types of chatbots and integrate them with many messaging platforms!

More info about Oswald

Aurélie Denayer

Aurélie Denayer

Communication Director - Proximus

Futureproof Out of Home Audiences : A data-driven model for dynamic creative co-developed by Pivott and Clear Channel for Proximus

 

Ruth Janssens

Ruth Janssens

Co Founder - Small Teaser

Small Teaser is a crowd-sourced, reward-based publisher. Where people write together on digital publications and get a share of the advert revenue.

More info about Small Teaser

The
schedule

Swipe horizontally to discover the complete planning.

Track 1 Track 2 Track 3
13:30
Welcome Drink« The Rentree » will start with a welcome drink. This will be a first opportunity to network before getting to the heart of the matter.
14:00
Keynote openerTBC
Keynote opener TBC
Keynote opener TBC
14:15
Futureproof Out of Home Audiences

Olivier Van Duyse - CTO - Pivott Aurelie Denayer - Communication Director - Proximus

Interactive marketing & data collectionOlivier Simonis - Co-founder & Managing Director - Qualifio
Small Teaser : Where people write together on digital publications and get a share of the advert revenueRuth Janssens - Co Founder - Small Teaser
14:45
Buymedia as a gateway to quality data and quality content advertisingAllan Segebarth - Founder - Adsdaq
Contextual advertising made easyOlivier Hellemans - Business & Acceleration Strategist - display.direct
How to help retailers optimize their store performance ?Olivier Delangre - CEO & Founder - Amoobi
15:15
Networking PauseJoin your fellow attendees for some networking...
16:00
Powering your conversational apps with oswaldSam Hendrickx - Co-founder at Craftworkz & Oswald Michiel Vandendriessche - Co-founder at Craftworkz & Oswald
DaviD (Digital Alliance on Valuable Inventory & Data) platformMichel Mabille - COO - DaviD - Produpress Koen Van Rhijn - CEO - DaviD - Pebble Media
Your voice matters Remy Cadic - VP Sales - Acapela Group
16:30
TBCKeynote TBC
TBCKeynote TBC
Big Data & Analytics products and solutions at a global scale

Jean-Philippe Schepens - Co-Founder & CCO - Swan Insights

17:00
TBCKeynote TBC
TBCKeynote TBC
TBCKeynote TBC
17:30
Drink, Diner, Bam Party & ShowcaseDuring the evening, we put the focus on networking! You will have the chance to meet your marketing peers and discuss business, the latest trends or what you’ve learned during the day. What else than drinks and a delicious BBQ to network for a good networking?

Together with all current members of BAM, we will have our annual party ! Don't miss this momentum and stay with us after the event. As participant of The Rentree, you are automatically registered for this event ! You will be the lucky one to attend a special and wonderful surprising party. Networking, learning, drinks & food will be the key words of this evening !

What about
a party ?

Drink & Diner

During the evening, we put the focus on networking! You will have the chance to meet your marketing peers and discuss business, the latest trends or what you’ve learned during the day. What else than drinks and a delicious Belgian food to network for a good networking?

Together with all current members of BAM, we will have our annual party ! Don't miss this momentum and stay with us after the event. As participant of The Rentree, you are automatically registered for this event ! You will be the lucky one to attend a special and wonderful surprising party. Networking, learning, drinks & food will be the key words of this evening !

Showcase & Bam Party

Don't miss this momentum and stay with us after the event. As participant of The Rentree, you are automatically registered to the BAM Party ! You will be the lucky one to attend a special and wonderful surprising party. Networking, learning, drinks & food will be the key words of this evening !

Practical
informations

The Villa Kerkweg, 27
1702 Dilbeek

E-mail info@therentree.be

Phone +32 (0)2 234 54 00

Timing 13:30 - till the end of the night

Registration
to the rentree

Member BAM 99 VAT excl.
Non-member BAM 199 VAT excl.
Register now

Event
sponsors

Founding
Architects